Services

Consulting

Experience. Expertise. Results.

Membership programs of all types continue to struggle with finding new members and keeping the ones they have.

Organizations often need an outside perspective, an assessment and audit of your membership program, or assistance in restructuring your membership model. Our consulting services provide hands-on guidance and direction in retooling your membership program and developing efficient and effective recruitment and retention strategies.

Education

By Membership Professionals. For Membership Professionals.

The BoM provides educational experiences for membership professionals through our Meminars™ series.

Meminars™ are educational experiences focused on improving the effectiveness and efficiency of membership programs for businesses (for-profit and non-profit) that rely on recurring revenues at the core of their business model.

In It ForEVER™

Experience. Value. Engagement. Relevance.

Shift the focus from marketing and communications to
the core reasons why members join or renew.

Your members demand and expect a quality positive Experience that becomes more Valuable over time and keeps them Engaged in the work and activities of an organization that remains a Relevant and meaningful part of their personal and professional life indefinitely.

Learn more about this framework and how it can transform your membership program and organization and achieve your growth goals.

Grow your membership program with the help of experts with a proven track record for record results that have dedicated their lives to membership growth. Contact us today for a consultation.

As a member of a community of passionate and dedicated membership professionals, it’s critical we continue to learn from one another. Participate in or present an upcoming Meminar™.

Need inspiration? Looking for best practices? Want to know what the thought leaders in membership are thinking? Visit the MemberShop to see the latest products and tools for membership professionals.

The MemberShop

Membership Resources.

When you're operating a business with membership at its core, you need resources to support your work.

The products and tools you need to stay informed and on the leading edge for growing your membership program. Visit the MemberShop today.

The BoM Membership

Now Available!

Membership is at the core of your business and its also at the core of The Business of Membership (The BoM).

As a member of The BoM, you have complimentary registration for all live, full-length presentations of Meminars™, access to archived recordings of Meminars™, a comprehensive collection of resources like sample marketing and retention collateral and messaging, tools and templates for tracking program performance, and courses, as well as discounts on products, services, and events.

Join THE Professional Membership for Membership Professionals Today!

Podcast

Coming Soon!

The Business of Membership Show provides perspectives and techniques for growing membership programs.

Episodes will feature commentary, stories, interviews, lessons learned, tips and tactics for membership professionals and those working on growing their membership programs.

Community

Membership Networking.

There are thousands of membership professionals throughout the world.

Now there’s a place for membership professionals to join together and engage with one another to learn more and share your practice and experience with others that live it daily too. You are not alone. Regardless of your industry, the BoM will help you learn more about membership development.

Make a connection with other membership professionals.

QUESTIONS AND ANSWERS

Frequently asked questions

What's In It for Me?

As membership professionals we hear this question from our members every single day (in one way or another.) We don’t often get to ask it for our own sake. At the BoM you have a ton of membership information and resources at your fingertips. It’s compiled and curated to make it easy for you to find solutions to the issues and challenges you face daily when building a membership program

Why is the BoM a better source than my industry provider?

Regardless of your industry, if your business (for-profit or non-profit) is based on a membership model then the BoM is your home. Your industry association can provide valuable information and resources for your industry. The BoM broadens your view of membership beyond your industry to see how other industries are dealing with similar issues and challenges.

What industries does the BoM focus on?

There are many membership-based business models in the marketplace today. The BoM strives to bridge the gap between all of these industries to share knowledge and practice for membership professionals worldwide. These industries include: associations & societies, chambers of commerce, gyms & fitness centers, golf & country clubs, religious organizations, retail enterprises, charitable organizations, aquariums, zoos, and museums, and online membership sites.

Who is part of the BoM?

The BoM was developed by membership professionals for membership professionals. If you’re responsible for bringing in new members and keeping the ones you have in your membership-based organization, then you’re a membership professional. The BoM serves the interests and needs of membership professionals.

How can I get more involved and participate in the BoM?

By joining the BoM mailing list, you’ll be the first to know about the latest news and knowledge the BoM has to offer. You’ll receive exclusive offers and content to help you build and develop your membership program and your career. When you have questions about membership, the BoM will provide the answers.